Tell your Story

The challenge to create cost effective and impactful digital displays and audio visuals.  Budgets, apart from really prestigious projects, are always tight and every cent spend on a retail, museums, gallery and visitor centre installation must be well considered.  What are the key elements in creating a cost effective ‘show’ for your viewers? A goodContinue reading “Tell your Story”


This panorama was taken in New Zealand. Panorama is how we see the world. Not 3:2, 4:3, 16:9. But wide. Nature has given us the ability to have a wide view. In a social and political context, it would be great if all people would make use of it all the time. But there, asContinue reading “Panoramas”

Why would you rather look at a panorama image?

Have a look. Wherever there is a panorama display, people linger longer. The larger the display, the longer. Why? Well, panoramas are like the real world and how we see it. Wide. Our eyes move more side-to-side, than up-to-down. So it figures that panoramas engage us more. Also do you notice that you can becomeContinue reading “Why would you rather look at a panorama image?”